Patient-centric approaches have become increasingly important in the pharmaceutical industry in recent years. It’s an approach where patients are at the centre of the decision-making processes, and their needs and preferences are taken into consideration when developing new drugs or treatments. One key aspect of patient-centricity is clear and effective communication to ensure patients have […]

Simultaneous translation services, also known as real-time translation or simultaneous interpretation, refer to the process of interpreting and conveying the meaning of spoken language from one language to another in real time. This type of translation has become increasingly important in our globalised world, where businesses, governments, and individuals frequently communicate across language barriers. With […]

When carrying out multi-market qualitative research, localisation is a critical component that cannot be ignored. This process involves adapting research materials, methods, and approaches to the cultural and linguistic context of each market under study. Failure to localise research can lead to inaccurate data, missed opportunities, and a lack of cultural understanding that can hinder […]

Choosing the right legal document translation services is crucial for businesses, particularly those that operate across multiple countries and languages. Legal documents require precise and accurate translation, as errors or omissions can lead to severe legal and financial risks. In this blog, we discuss key factors to consider when choosing the right legal translation services […]

International Women’s Day is on 8th March, a time to appreciate the social, economic, cultural, and political achievements of women. To celebrate, we would like to recognise the contributions of three outstanding female translators who have helped to bridge linguistic and cultural divides. Constance Garnett (1861-1946) Constance Garnett was an English translator who is best […]

Translation technology has made significant strides in recent years, finding a more prominent place in professional translation services in the UK and leading many people to assume it has made human language services in the UK obsolete. However, technology cannot replace the human touch when it comes to translation. In this blog, we will explore […]

When conducting qualitative research, a market research transcription company can help you record, review and analyse your data. Whether you are conducting in-depth interviews, focus group sessions or using one of the other many qualitative research methods, having a written record of what has been said is very valuable. Below, we share six reasons why […]

e-Learning is the process of learning and education through digital content, a process that can have a greater impact when combined with the services of an e-learning translation company. From 2011 to 2021, the number of learners reached by massive open online courses (MOOCs) increased from 300,000 to 220 million. e-Learning has revolutionised the way […]

Participant recruitment for market research can be a tricky task, but it is one of the most critical steps in carrying out a study. Finding suitably qualified, reliable participants will ensure you can obtain high-quality, actionable insights from the research. So, what best practice can you implement to ensure your participant recruitment is set up […]

In our previous blog, we started exploring the factors that can help determine the best translation agency for your business. We reviewed the various elements behind quality control and the importance of excellent client service. This week, we continue with our question of how to find the best translation agency for your business, looking at […]

As more and more businesses today operate on a global level, thanks to increased digital connectivity, the need for the best translation agency to help them communicate across language barriers has become ever-more vital. Deciding which company is the best translation agency will differ for every business due to their unique requirements and objectives. However, […]

Technical translation services in the UK can cover various industry specialisms and output requirements. In our blog this week, we take a closer look at the sectors that may require technical translations, why accuracy in these industries is so important and how UK technical translation services can support your global operations. What is a technical […]

Survey translation services in the UK can help you get a complete and accurate understanding of your target market’s response to your products and services, wherever in the world they are based. In this blog, we take a closer look at what survey translation is, how it can help you grow your business and why […]

As a translation agency in Birmingham, Mission Translate appreciates our city’s cultural diversity and the language support needed for Birmingham businesses and beyond. In this blog, we take a look at how a translation agency in Birmingham plays a crucial role in supporting our communities with their communication needs. Birmingham’s linguistic landscape Due to its […]

As the temperatures drop and the dark nights get longer, we all need a thing or two to bring a smile to our faces, and you can always rely on whimsical word translations to do just that. So, we’ve sought out four of our favourite winter words and shared their origins and most interesting translation […]

While many of the UK’s streets are lit up with Christmas lights and cupboards filled with festive treats, people elsewhere in the world have celebrated (and some continue to celebrate) a range of other festive winter traditions. This blog shines a twinkling light on some of the most fascinating ones. The Feast of Juul On […]

Mission Translate are proud to announce our recent partnership with SIFA Fireside as our new House Charity! As a homeless charity based in Birmingham, SIFA Fireside supports a cause close to our hearts. Below, we take a closer look at the work they do and why it’s important to the Mission Translate team. Who is […]

When it comes to medical care, whether it’s updating patient records, conducting consultations or providing treatment, accurate and appropriate medical translation is vital; life-saving, even in some cases. In the UK today, like many other countries, people from a wide range of multicultural backgrounds don’t speak the country’s first language, and medical translation services are […]

Qualitative market research digs deeper into the why and how behind consumers’ responses. By collecting and analysing open-ended responses and conversations, researchers can understand respondents’ motivations and feelings on their product, service or strategy, which helps to draw conclusions and inform business strategies. But what is the role of language services for qualitative market research? […]

If you’ve bought a pumpkin ready for carving into some spooky shapes or have some wickedly witchy costumes ready for a party this Halloween, have you ever wondered where these traditions originate from? In this blog, we explore Halloween traditions from around the world and seek to uncover the roots of this haunting celebration. What […]

In 2021, Ipsen, a biopharmaceutical company, contacted Mission Translate for support with the simplification and improved accuracy of their translation projects. The brief: To support the Ipsen global teams to: Build a more consistent, replicable language services process. Improve the efficiency and delivery speed of translation services. Deliver above 95% accuracy of translations. Build innovative […]

When creating a marketing campaign, teams can often spend hours perfecting the copy so that it resonates effectively with their target audience and drives the required action. When translating a marketing campaign into other markets, many fail to realise that the same care and attention need to go into the translated copy and overlook the […]

If you require a technical document translation, or a copy with a high percentage of technical vocabulary to be translated, then it is wise to engage with a technical translation services provider. With this expertise, you can be assured of receiving a high-quality, accurate result, which will help you gain better authority from your global […]

In 2022, around 1.5 billion people worldwide currently speak English, just a bit more than the number of Mandarin Chinese speakers (at 1.1 billion). However, unlike many other languages, the percentage of native speakers is surprisingly low – at around 400 million.   It can be easy to fall into the trap of thinking it’s […]

When booking translation services, it is likely that you are working to a deadline. And sometimes, these can be tight. However, for a high-quality, ready-to-use translation, there is more to the process than simply a translator converting the words on the page, and this can take a little longer than you may expect.   As […]

When studying linguistics, you’ll often come across the use of trees and branches as metaphors for how languages have developed and what their links are. This idea was beautifully captured in a language tree infographic by Swedish illustrator Minna Sundberg and became highly regarded in the linguistics world. We explore what we can learn about […]

Translation services are all about text, right? Clients provide the written information, and partners, like Mission Translate, simply translate it into the target language?   That is true to a certain extent, but much more is involved when translating files for a new market. And one consideration is desktop publishing or DTP.   In this […]

When most people think about coding, building websites or apps often springs to mind, where the language used to ‘talk’ to computers is mind-boggling to most of us not directly involved in IT. But coding can also be used for processing data, known as survey coding. It doesn’t always have to be highly technical and […]

Medical advancement is a global pursuit. Consider the pandemic; scientists worldwide worked tirelessly to develop vaccinations that could be used for everyone, in every country. Pharmaceutical translation plays a crucial role in facilitating this global sharing of knowledge and solutions. And to do so successfully, it must be accurate.   Below, we explore ways in […]

Some people may think that with social media constantly vying for our attention these days, email may be ‘off-trend’. But that could be misguided. In fact, according to EarthWeb, 333.2 billion emails are being sent per day in 2022 or 3.5 million per second! It’s a cost-efficient method of communication for businesses, and with 99% […]

What do Babm, Blissymbolics, Fremen and Vampirese have in common? Not sure? Perhaps you’ll have a clue if we add Klingon and Esperanto to the list. Yes, they are all examples of invented or constructed languages, languages that have been artificially created by humans rather than evolving naturally over time.   When thinking about these […]

When brands or organisations wish to uncover perceptions, themes or patterns in the market, they often employ content analysis. This popular market research method can be qualitative or quantitative, collecting data from written, visual or verbal sources. In our previous blog, you can learn more about the various benefits these types of content analysis provide. […]

At Mission Translate, we recognise the impact of our translation services, appreciating that we are responsible for ensuring your communication with other global markets is effective and that the standard of our work potentially affects your reputation with your clients, suppliers or stakeholders and, ultimately, your growth. Taking this responsibility seriously, we go the extra […]

As a language services provider, our aim is to support our clients with their global communication, helping them engage different worldwide audiences successfully. Therefore, in this blog, we thought we’d share six top tips for improving your communication skills. These could be useful in any scenario, whenever you need to connect with others, convey your […]

Traditional data collection methods for a research project include focus groups, in-depth interviews and surveys. But in today’s digital world, dominated by social media, there’s a new way to explore what your audience thinks – social listening.   With over 3.6 billion users worldwide, social media provides an excellent tool for brands to engage with […]

Video content has never been more popular or more widely consumed. According to HubSpot, 86% of businesses used video as a marketing tool in 2021, increasing slightly from 85% in 2020. However, this makes standing out even more challenging.   It’s commonly recognised that personalised content gains better engagement, and localising your videos for the […]

Moderation, the term used for directing a focus group session to ensure it achieves its objectives, plays a critical role in obtaining high-quality, relevant data for your research. And the person conducting the moderation needs specific skills.   In this blog, we look more closely at what moderation is, why its role is so important […]

If you are looking to engage global audiences, then providing content in the native language of your target market is crucial. In the research series ‘Can’t Read, Won’t Buy’, 65% of global consumers preferred content in their own language, and 40% would not buy in other languages.   However, word-for-word translation is not enough.   […]

Foreign films and series have become increasingly popular over the last few years, from the Korean movie ‘Parasite’ being the first non-English film to win the Oscar for Best Picture in 2020, to the multi-award-winning and highly acclaimed series ‘Squid Game’. Maybe it was the lockdowns that created a need to seek escape to another […]

While a lot of focus currently is on the conservation of our planet, there’s another sort of conservation that also needs our attention: conservation of culture, or more specifically, our languages. There are approximately 7,000 languages spoken worldwide, but with most of the world speaking only one of 20 languages, 42% of our languages are […]

More than 500 million people worldwide speak Spanish. It is the official language in 21 countries and a significant minority language in four more territories, including the USA. These stats alone should make Spanish localisation a priority for any company looking to grow its reach. However, in this blog, we take a closer look at […]

With the acceleration of digitalisation, in part due to the pandemic, e-commerce sales have hit an all-time high and have become an indispensable part of the global retail industry. In 2021, retail e-commerce sales reached approximately 4.9 trillion USD worldwide, forecast to grow by an incredible 50% to 7.4 trillion USD by 2025, making up […]

Over recent years, globalisation has accelerated, with better, faster digital technology allowing companies to connect, interact and do business worldwide. For example, in today’s climate, it is not uncommon to source your raw materials from Saudi Arabia, engage manufacturers in the USA and sell your products all across Europe. However, to work with these global […]

The growth of podcasts has been astounding over the last few years, going from 274.8 million users in 2019 to a predicted 424.2 million users in 2022. Furthermore, podcasting is projected to become a $94.88 billion industry by 2028.   You can pretty much find a podcast on anything these days; news, sports, health and […]

International law firms have to deal with cases that involve multiple languages on a regular basis. Often these consist of the translation of hundreds of thousands of words. Furthermore, turnaround times can be short and in-country security regulations can present additional barriers. How do translation providers manage this type of requirement? We explore the process […]

In times of crisis, interpreters and translators play a vital role in helping communication across language barriers. It can often be a dangerous and emotionally challenging role that can go unnoticed by the wider public, but it is one that can save lives.   With the terrible situation in Ukraine continuing, we wanted to share […]

If you’re in the UK, you may have seen or perhaps bought a batch of hot-cross buns to enjoy on Good Friday or have a few chocolate eggs stashed in your cupboard ready to delight your children on Easter Sunday. These Easter traditions, symbolic of the Christian faith, are pretty well-known to us. However, around […]

Translation errors can impact lives significantly, and this is particularly the case when they occur within the legal sector. For example, earlier this month, hundreds of Ukrainian refugees may have been prevented from entering Israel due to a fundamental translation error. In this article, we explore examples of where legal translation errors have led to […]

At Mission Translate, our core values revolve around developing strong relationships with our clients, built on mutual trust and an exceptional level of service delivery. From this approach, we created our STABLE model, which supports us in elevating our relationships with our clients to genuine, trusted partnerships. We believe it can help others too, who […]

The video game market is thriving, with every year seeing games becoming more advanced in their ideas, design and use of digital technology. Since the onset of the pandemic, the global gaming industry has seen a significant boost and, this year, it is projected to reach over US$175 billion, with a user penetration of 36.5%. […]

The use of e-learning has accelerated massively over the last few years. Forbes reports that in 2025, the worldwide e-learning market is projected to be worth $325 billion, more than doubling from $165 billion just a decade ago in 2015. Covid aided this growth, with restrictions meaning many courses needed to be delivered online. But […]

At Mission Translate, we often talk about the importance of working with professional human translators to obtain high-quality results for your translations. However, that does not mean that we do not leverage technology to maximise the efficiency and consistency of our outputs without jeopardising their quality. There is a crucial distinction between machine translation tools, […]

Transcription is the process of converting speech, often in an audio or video file, to text. It is used for many purposes, such as transcribing interviews or focus group sessions for analysis or creating subtitles for video dialogue. There are three standard types of transcription, with each being useful in different scenarios. This blog explains […]

In today’s digital world, you can collect data on almost anything. When market research is employed to gather and analyse it correctly, it’s invaluable in guiding businesses in their strategies, whether that’s developing a new product or creating a marketing campaign. However, various commonly held myths mean that some people remain hesitant to include market […]

At Mission Translate, we utilise a range of measures to ensure we deliver an excellent service. We only work with meticulously screened, native sector-experienced linguists and research professionals and employ ISO-accredited processes to establish the highest quality control. We leverage the latest technology to enhance our efficiency and consistency and offer a more convenient user […]

The 14th of February is more than just exchanging cards and gift flowers with your loved one. Around the globe, we can find a variety of different and meaningful traditions with a historical origin that people still celebrate today. Read on below to learn more about these incredible Valentine’s customs. Mr Jack Valentine, England Every […]

If you’re a regular user of translation services or work in different markets worldwide, you may have come across the term ‘localisation’ quite frequently, but still be unsure about what it actually is. You may also wonder why it’s important. Surely, if you translate your content into the appropriate language, that’s enough, right? In our […]

It’s been just over five and a half years since the UK voted to leave the European Union. After significant political struggles, a transitional period lasting throughout 2020, and fraught last-minute negotiations to agree on a Trade and Cooperation Agreement (TCA) for future relations, the UK is no longer subject to the EU’s rules. However, […]

Content analysis forms a core part of the market research process for many projects, but what exactly does it involve, what benefits does it offer, and what value can a company, like Mission Translate, add? We answer all these questions and more as we give our lowdown on content analysis. What exactly is content analysis? […]

Hot chocolate or glögg, Santa Claus or Père Noël, Christmas pudding or turrón. You won’t believe how different the Christmas celebrations are around the globe. To get an insight into how diverse these Christmas traditions are, we’re sharing a compilation of some of the most intriguing ones: Three Wise Men According to the Bible, Caspar, […]

Can a client-supplier relationship go much further than a standard, transactional experience? Is it possible to elevate these relationships to genuine, trusted partnerships, where the two parties collaborate with shared enthusiasm and commitment to achieving mutual goals?   At Mission Translate, we know it’s possible because we’ve experienced it. And we’ve also seen the substantial […]

In an industry as fast-paced and demanding as language services, podcasts can be a perfect tool for linguists to keep up with the continuous changes in translation. Lately, in our Sunday LinkedIn series #TranslatorsEssentials, we have been recommending several podcasts for translators to gain insights from experts and get informed about the latest updates. Among […]

Insight-led digital experiences development company Cohaesus Group have recently announced their partnership with Mission Translate, a Global language solutions provider. As leaders in strategy, design and optimisation of digital products and services delivered to support clients’ growth, Cohaesus Group found a natural synergy with Mission Translate, which also helps drive clients’ success in global markets […]

Translating your content into the local language of your target market is a proven way of engaging your intended audience and driving long-term relationships with customers. The best way to achieve high-quality translation of your content is to partner with a translation agency.   High-Quality Translations   As a language service provider, Mission Translate will […]

A business is only as successful as its people, and that couldn’t be truer when providing translation work. How do we know this? Well, when you think about it, translation services, more than many industries out there, need to get its team right. It’s all about effective use of language, and to achieve that goal requires […]

Do you know your localisation from your transcreation? Or your neural machine translation from your statistical machine translation? Over the last few weeks, we have been sharing some of the most commonly queried language lingo via our weekly #WordsOnWednesday posts across social media. Below, we’ve compiled our top 8 favourite jargon-busting posts.   Transcreation or […]

Language support has become essential for businesses when connecting with audiences across the globe. Interpreting is one aspect of this service, facilitating multilingual verbal communication. This blog explores interpreting services; first looking at its history and how it started, then reviewing its importance in today’s changing world. Interpreting helps your business communicate with other cultures […]

Files containing programming text or ‘Do not translate’ sections are becoming increasingly common as more businesses look to localise their online projects and web pages. These localisation projects present translation providers with the challenging task of separating the content for translation without impacting the programming code. In this blog, Mission Translate reviews these challenges and […]

Did you know that all these different festivities are all linked to the same day? They all mark the lead-up to the following day, Ash Wednesday. This day is the first day of Lent, a Christian period based on penitence and sacrifice that lasts until Easter. Depending on which country we are referring to, we […]

With over 20 years of expertise in the translation industry, we appreciate the importance of a high-quality translation for our clients. The wider impact of the inaccurate translation of terminology or inappropriate use of language, for example, can be hugely detrimental to people’s lives and businesses. Using a comprehensive project brief when embarking on a […]

As a language support provider, specialising in the market research sector, Mission Translate has also developed a suite of research services. Find out why we chose to make this step, and how it benefits our clients working in market research. The background Mission Translate was born a language service provider, delivering translation, transcription and interpreting […]

Two new Board Members Join to Help Drive Global Growth (Birmingham, UK) Global translation service provider, Mission Translate, today announces the appointment of two new Board members, industry experts Alex Batchelor and Danny Russell, to advise and assist in the company’s global growth and expansion strategy. Batchelor is the Chair at Watch Me Think, the […]

At Mission Translate, we are dedicated to delivering the best possible service for our clients. We want to make your lives easier, with more efficient methods of contacting us and hassle-free ways to check in on your translation projects. Safe in the knowledge that your translation project is being looked after, we want to give […]

Do you know your pangram from your lipogram or your palindrome from your semordnilap? At Mission Translate, we love language and the different ways it can be used to communicate. Here are five forms of English wordplay that we’ve enjoyed puzzling over. 1) Palindrome Probably the wordplay that is the most widely recognised; a palindrome […]

Working in the translation industry, we use the term localisation frequently. However, it has come to our attention that, outside of our industry, it may not be a term that is widely understood. This article aims to answer the question, ‘What is localisation?’ and share why it is crucial when considering your global communication. What […]

The wider consequences involved in the translation of legal documents mean that accuracy is of vital importance. However, quite often, the luxury of time is not available, and a quick, efficient turnaround is needed to meet official case deadlines and appointments. Compromise on either factor is not an option. But, achieving both speed and accuracy […]

At the time of writing, government guidelines still state that everyone who can work from home should continue to do so. With interpreters required in several scenarios in the legal sector, including law courts, police interviews and legal meetings, Mission Translate explores how the lockdown measures have impacted best practice during their interpreting assignments. Working […]

Transcription is the process of turning spoken words into written text. At first glance, it may seem straightforward. However, high-quality transcription is quite a skill to master, one which can sometimes take years to perfect. Furthermore, it is not just the skills of the transcribers that affect how the written data is produced. Other variables […]

This Saturday, 25th January, marks the start of Chinese New Year and, with a Chinese population of almost 13,000 people in Birmingham, there will be plenty of celebrations in the local area. Mission Translate first takes a look at some of the traditions of Chinese New Year and then shares what events you can expect […]

When working on global market research studies, market research companies need to deliver accurate, high-quality data for their end clients, so that they can make informed business decisions. However, when market researchers are faced with a market, who, although may speak English, may not fully understand the requirements of the research if English is not […]

Adverse event reporting is a part of pharmacovigilance and is relevant to the medical and pharmaceutical industries, but what exactly is it and what has it got to do with translation or transcription services? In this blog, Mission Translate sheds some light on the matter. What is an adverse event? BHBIA defines an adverse event as […]

Translation work requires much more than simply an ability to write and understand two different languages and is a skill that can take years to master. In fact, most translators will choose to specialise in one particular field to hone their skills. When working on market research translation, the skills and qualities required are much […]

Learning languages has become quite a controversial topic in the U.K. recently, since Brexit negotiations began. In the last five years, there has been a 19% drop in the take up of language GCSEs, fewer primary schools are teaching languages and motivation, in general, has seen a downturn. We are passionate about reversing these figures […]

Translation memory software is a useful tool for translators; improving their speed, accuracy and efficiency. In fact, translators, agencies and clients alike are discovering the benefits of this technology, also known as Computer-Assisted Translation software, or CAT, and are looking to invest in a suitable solution. Technology in this area is moving fast, as service […]

Let’s start this week’s blog by clearing up the difference between a translator and an interpreter. Frequently, the terms are used interchangeably, when actually they are entirely different jobs. It would be the equivalent of referring to a writer as a mediator; simply not the same thing. An interpreter will attend meetings or presentations and […]

Over the last couple of decades, the way in which many businesses conduct their activities has become more relaxed and less formal. In a lot of organisations, working hours have become more flexible, dress is less corporate and policies less rigid to account for the fast development of technology and the opportunities this brings. With […]

With organisations communicating on a global scale more than ever, the demand for language solutions has increased phenomenally. Alongside this global communication is the multilingual requirement here in the U.K., as many businesses find that interpreters are required to assist with communication with their clients. But what is the best way to fulfil these requirements? […]

When you book an interpreter for a session, do you have an expectation of what type of interpreting they will use or how they will go about conveying the information to your client? Professional interpreters will use one of two types of interpreting; either consecutive interpreting or simultaneous interpreting. Each type is suited to different scenarios and […]

After a historic comeback from Liverpool FC earlier this week, I was mesmerised by the sight of tens of thousands of fans in the stadium, all standing and singing as one to celebrate with their team. If this game could unite so many people from a wide range of different backgrounds within the U.K., is […]

Earlier this week, on the 23rd April, it was St. George’s Day. Although this is known as England’s national day, it is likely to have passed without many people in the country even realising! This week, Mission Translate explores St. George’s Day, finding out the history and legend behind it and why its recognition is […]